Bronies (and Pegasisters). The unexpected adult fans of My Little Pony. Or fans of My Little Pony of any age other than the target demographic of under-10s, preferably female.

THE SHOW WAS NOT MADE FOR YOU. IT IS A TOY SHOW. MADE TO SELL TOYS. 

Not all decisions Hasbro makes will sit well with us, because we know better. We don’t have to like everything because it’s likely not for us to like.